Qi Baishi's "cultural creativity"

Inputtime:2022-02-14 09:01:09

Qi Baishi is a renowned Chinese "folk artist" whose depictions of small fish, shrimp, and insects have left a profound impression on people. After the founding of the People's Republic of China, although material conditions were relatively scarce, people still had aesthetic needs in their daily lives. As a result, many everyday items such as basins, thermoses, and notebooks at the time adopted imagery of aquatic creatures and insects as described by Qi Baishi, becoming some of the most successful "cultural and creative" products of the 20th century.

In recent years, the Beijing Academy of Painting has undertaken a fresh reimagining of elements from Qi Baishi’s art, launching new "cultural creation" products better aligned with contemporary aesthetics, bringing traditional art into the daily lives of audiences. This exhibition juxtaposes everyday household items produced in the early years after the founding of New China—such as enamel basins and thermoses—with newly developed cultural and creative products from the Beijing Academy of Painting. Visitors can experience the transformation of eras and the enduring charm of Qi Baishi’s art through the striking contrast between old and new products.

On the occasion of the official opening of the exhibition, a WeChat sticker pack titled "Hundred Times Good Luck New Year Stamps," inspired by Qi Baishi’s paintings and calligraphy and integrated into online chat scenarios, has also been officially launched. Starting January 21, visitors can download the stickers for free and receive a New Year greeting penned by Qi Baishi directly on their mobile phones.